Shanghai Holds Women Farmers’ Harvest Fair and Rural Tourism Event

Shanghai celebrates women farmers’ harvest with a women’s specialty-goods fair in the fields

By Asia Brief newsroom · Published October 23, 2026 · 1 min read

Unrecognizable ethnic female farmers in ornamental wear picking rice spikes in agricultural field against ridges under foggy sky

Photo by Quang Nguyen Vinh on Pexels

What changed

Shanghai held a women farmers’ harvest-themed event on 23 October in Langxia Town, Jinshan District, combining a specialty-goods market with rural tourism and cultural activities.

Women farmers, entrepreneurs and village officials displayed products. The programme also unveiled agricultural brands from Shanghai’s farming districts and a Jinshan rural cultural-tourism route.

Why it matters

The event turns support for rural women into something visible and commercial: products on tables, brands presented publicly, and a route designed to bring visitors into the countryside. It also shows how Shanghai is linking farming with livestreaming, tourism and promotion rather than treating them as separate activities.

A representative from Chongming said women received livestream training and later formed a women主播 alliance, creating learning and employment opportunities. The Shanghai Women’s Federation says it plans to expand training, competitions, rural-tourism promotion and regional exchanges.

The immediate test is practical. The event created a platform, but sales, visitor numbers, income and continuing commercial support have not yet been reported.

Analysis Perspective

Sources (1)

中新网社会新闻Shanghai celebrates women farmers’ harvest with a women’s specialty-goods fair in the fields

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